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Circut city has also participated actively in American Red Cross Disaster Relief. Hence, Corporate Social Responsibility is one of the major focus area of the company. There are some initiatives which the company has taken and that have directly benefited the company. Firstly, Circut City appears as a very flexible organization and it has always shown a change from time to time like in 2007 the company introduced transformation program in which termination of 3400 employees were carried out. These employees were those who were earning very high salaries.